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Keeping It Real - Real Estate Growth Tips, Tricks, & Techniques

Keeping it Real is where the best Real Estate Brokers, Real Estate Agents, Real Estate Coaches, and Real Estate Marketing Professionals share their best hacks for growing real estate business. Get actionable insights that will drive the growth of your real estate business today! Learn cutting-edge hacks to drive your social media marketing, email drip, inside sales to put you ahead of the competition. Top Realtors and Real Estate Brokers share their proven strategies for earning more GCI.
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Now displaying: 2016
Nov 2, 2016

We catch Josh and his team setting appointments live! He gives us a tour of his office and introduces us to his marketing and administrative team. Learn how they are going to close 450 sales this year and manage 70 to 100 listings at any given time… by providing amazing service to their clients.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com

00:00:00 Highlight Overview
00:01:15 Jeff Introduces Josh
00:02:15 Josh explains the Redding, CA market
00:02:50 Josh’s team Structure
00:03:18 Josh explains the agenda & goals of his weekly team meetings
00:04:20 Josh begins full walkthrough & introduction of his administrative team
00:04:38 Senior Escrow Manager (on the seller’s side) explains her role
00:07:22 Escrow Manager (on the buyer’s side) explains her role
00:08:36 1st Listing Manager explains her role
00:10:18 2nd Listing Manager explains her role
00:15:20 Executive Assistant explains her role
00:16:57 Administrative Assistant explains her role
00:17:27 Marketing Manager explains his role
00:18:17 2016 Goals (450 closed)
00:19:00 Josh shares how his team is on track to achieve their goals, & their numbers YTD
00:19:25 Josh shares his best source for getting listings which are his past clients & COI’s
00:20:00 Josh explains how he follows up
00:22:03 Josh explains how he works each lead source such as expireds & FSBO’s
00:22:41 Josh sets an appointment with an expired listing
00:27:47 Josh prospecting with an expired listing
00:37:34 Josh sets an appointment with an expired listing
00:38:37 Josh explains his lead sources for buyers
00:39:24 Buyer specialist (Kevin) sets an appointment
00:43:35 Buyer specialist (Erik) sets an appointment
00:48:35 Josh shares how he & his team use the Real Geeks website his SEO strategy
00:49:35 Josh explains how his buyer’s agents are using the Real Geeks CRM to follow up
00:50:49 Josh explains how he manages & tracks the productivity of his buyer’s agents
00:51:27 Josh explains the email drip system & market updates he sends to his clients
00:52:32 Josh explains how his administrative staff helps him manage so many listings
00:56:50 Josh & Jeff both discuss the importance & influence of being trained by Mike Ferry
00:58:57 Josh shares how he prioritizes getting price reductions by evaluating his inventory
01:00:00 Josh shares how he is a Mike Ferry trainer
01:03:30 Josh talks about his highly leveraged producer’s model & the mindset it requires
01:05:03 Josh shares his daily schedule
01:06:54 Josh discusses keeping his skills sharp by role playing daily
01:07:25 Josh role playing
01:12:15 Josh discusses training his sales team to overcome objections
01:12:49 Closing remarks

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks. http://www.realgeeks.com

Aug 8, 2016

Jeff Quintin shares how he is getting huge results from working expired listings and COI (center of influence)! With 100 closed and pending sales so far this year, and a goal of 200 for 2016, watch how he and his team set appointments live in this episode.

We hang out with Jeff and his team for three days as he shares everything he does to generate business and how his team is structured.

Here are some of the things he covers:
- His best business sources
- His follow up procedures and systems
- Live prospecting and booking appointments
- Team structure and their roles
- Marketing and business generation strategies

…and so much more! This is a MUST see!!

00:00 Highlight Overview
01:18 How Jeff got started
03:11 Jeff's team structure
05:00 Listing specialist explains their role
12:27 Additional team members rolls
13:03 Executive assistance responsibilities
13:55 Jeff talks about their listing managers duties
14:33 Listing manager explains their role
22:23 How do you introduces your team to the client
24:05 Jeff touches on closing mangers duties
25:17 Closing manager explains their role and responsibilities
28:34 Jeff explains the difference between income generating side and income serving sides of his business.
30:01 Jeff explains the agenda and goals of his weekly team meeting
36:44 Team Schedule/Prospecting
38:50 Jeff talks about sales skills and technology work together
40:29 2016 Goals and their market
43:03 How they get sellers and listings
48:26 How they list and sell expired
56:25 David setting an appointment with an expired listing
01:02:30 David explains the history of the expired listing he set the appointment with
01:05:26 Jeff prospecting a new expired listing who is considering selling them self
01:18:55 How they work home valuation leads
01:23:29 How do you generate buyers
01:25:50 How do you work your zillion leads
01:28:11 How he generates more business from his database
01:30:05 Closing remarks and announcement about live Q&A to follow up

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com

Published 2016/08/06

May 7, 2016

Tri-Cities real estate agent Brett Baker is going to share how he is getting huge results from his Facebook Marketing. One $68 FB ad resulted in 4 listings taken & 4 buyers under contract.  

Here are a few things we are going to cover

What ads he is posting
What target audiences he uses
What tools he is using to simplify the process
What landing pages he is using
Tips and tricks he uses to get higher engagement
His follow up process to get higher conversions
Much more!!!

Be ready to take notes and learn a lot.

Apr 8, 2016

Brand new real estate agent Jason Simard shares how he is going to sell 90 properties his first year in the business. He will also share how he has put 26 deals together his first 90 days in the business. He will also share how he is leveraging Facebook with videos to generate listings.

Here are a few things we are going to cover

How he is generating his business
How he is converting leads into deals
How he is able to take massive action
What he is doing to maintain his momentum
Plus much more… 

Have your pencil and paper ready to take notes.

Mar 25, 2016

Learn how Kris Ford did sold $5M in volume in her very first year as a full-time realtor in Chesterfield, Michigan. Kris will share how she is going to double her volume to $10 million through the use of social media marketing and her website.

Here are a few things we are going to cover

-How she generates leads using Facebook
-How she gets higher engagement with SMS
-How she leverages her SOI with Facebook
-How she follows up and nurtures the leads
-Other Facebook tips to maximize reach

Feb 12, 2016

Join us on the next Keeping it Real “How to Specialize in Niche Marketing” with Alei Gothberg.

Learn how Alei personally sold 13 Million in volume last year and is going to sell 18 million this year.

She specializes in a very targeted market. She will share how she leverages her 1100 home farm and website to generate $250,000 GCI.

70% of the business generated from this method were sellers.

Here is what we are going to cover

How she generates seller leads
What she mails to her farm
How she gets 70% sellers from her website
How she gets 28X ROI from her marketing
The systems she uses
What she plans to implement in 2016

Jan 22, 2016

Join us on the next Keeping it Real “How to Leverage Websites & Technology to Generate More Business” with Greg Harrelson.
 
Learn How To: 
-Get More Business from your database using your website and Sold Data 
-Dominate FSBO's  & Expired's using your website
-Leverage your listings on Facebook to get more leads
-How to convert more home valuation leads
-How to get higher engagement from online leads
-Better follow up using triggers and user behavior
-The difference between your database and your audience
-Much more!!!

We are going to cover a lot of material. You should be able to implement 1 or 2 ideas that will help you generate a lot more business.
 
Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show!
 
See you there!

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