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Keeping It Real

Where real estate professionals hangout and share ideas.
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Jun 7, 2019

In this episode, Jeff and the team dive deep into "How to Convert More Leads Into Sales".

 

We also cover:

  • How to follow up with different lead sources

  • How to get higher conversions when following up

  • What to say when following up with leads

  • How often to follow up with leads

  • How Lisa trains her agents to get higher conversions

  • We also share how often her agents practice their skills, schedules, work ethic, mindset, and possibly a little roleplay.
  • And much more!

May 14, 2019

We also cover:
- How your mindset affects your conversion rate
- How "speed to lead" will determine the quality of the lead
- How often you should follow-up to get higher conversions
- How you communicate makes a huge difference
- What you're saying could be the difference between converting or not
- Why listening and asking follow-up questions is so important
- And much more!

Apr 22, 2019

In this episode, "The Truth About Lead Quality", Greg, Jeff, and Frank dive in deep about lead quality and how to convert more leads into sales!

Here are a few things we cover:

- How your mindset affects your conversion rate
- How "quick you respond" will determine the quality of the lead
- How often you should follow-up to get higher conversions
- How you're communicating makes a huge difference
- What you're saying could be the difference between converting or not
- Why listening and asking follow-up questions is so important
- And much more!

Mar 8, 2019

In this episode, Greg shares how he nurtures and delivers value to his database – from prospecting, getting email addresses, staying in touch, tagging/segmenting prospects, and marketing to them – it’s important to put in the work NOW to build a foundation for the FUTURE!

We also cover:
– How to continually grow your database
– Importance of segmenting and tagging your database
– How to do niche marketing to your database
– How to generate more listings from your database using different tools & marketing
– Follow-up scripts
– How to create valuable content for your database so they’ll reach out to you
– How to get email addresses and contact info from all prospects
– How to leverage your database to dominate your market
– And much more!

Dec 11, 2018

In this episode, Greg Harrelson shares how to set yourself up for success in 2019! 

It’s important now, more than ever, to have a plan when the market shifts due to economic, technology, or business model changes. Through persistence and consistent follow-up, learn how you can prepare yourself and take advantage of the changing real estate market in the upcoming year!

We also cover how to:
- Bring certainty in an uncertain market
- Plan ahead and change your habits for an upcoming shifting market
- Take advantage of market changes to grow your business
- Create marketing & sales plans to keep you competitive
- Compete with the discount brokers Have a good follow-up process in place when sales time broadens
- Develop the right mindset and be consistent
- Use workflows to automatically follow up with leads
- Work your database and deliver something of value
- Roleplay with your team to develop knowledge and confidence during an uncertain time
- And much more! 

We'd like to thank Myrtle Beach, SC, real estate broker, Greg Harrelson, for joining us on this hangout.

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+, Twitter, or Real Geeks Facebook page to get notified immediately when we announce new events:

You can also follow Real Geeks on Instagram. You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com

Aug 8, 2018

In this episode, Jose shares how he went from 9 sales per year to 110 sales per year. He also shares how he’s able to focus on the right people at the right time to convert more business from his COI and all his lead sources!

We also cover:
-Lead sources
-Systems & processes
-Follows-up strategy & cadence
-Scripts & the importance of roleplay
-Training & real estate events he attends
-Marketing & content strategies
-And much more! 

Here are some timestamps to help you navigate to the section that will help you the most:
01:15 Introduction to Jose Luiz 
02:25 Progression of transactions - 9 homes to 110 homes a year
04:05 How Jose became a listing agent
04:30 Jose shares how real estate events and coaching influenced him
06:43 Leveraging time by hiring an assistant
07:30 Buyers vs. Sellers - 60% / 40%
07:55 Jose explains how his team is organized
08:30 What sources Jose is using to generate leads
11:18 Jose shares the script and process he uses to work his COI
12:00 How Jose uses the Real Geeks system and CRM to follow up with his COI
14:00 Jose shares his video marketing strategy
14:45 Key items that Jose’s mentor taught him 
18:30 Jose shares his journey of how to produce video content
20:40 Jose shares his main source of seller leads 
22:00 Jose shares how he gets a competitive edge over other agents
22:50 The importance of practicing your weaknesses
23:57 How Jose generates business from probates
25:20 Jose shares how often he follows up 
26:00 Jose shares the “conversation list” he uses when following up with his database
29:05 How sold searches and market reports helps Jose generate more business
29:50 How Jose leverages his CRM to set more appointments
30:55 How Jose works FSBO’s
31:10 Invest in the way you communicate with people 
32:36 The importance of role-playing - twice a day, six times a week
34:20 Working through objections
34:55 How and when Jose transitioned from a buyer to listing agent
36:05 How Jose developed the drive and mindset to improve himself and his business
37:27 Reinvesting profits and commissions into real estate
38:00 How to bring more value to your sellers with a marketing plan of action
41:45 How to invest your money back into your business and practices 
43:45 The importance of coaching and networking at events 
48:47 How Jose stays focused and keeps his momentum going
49:40 What Jose needs to do to take his business to the next level
51:00 Retargeting web traffic on Facebook 
53:45 Treat every conversation with your sellers like a presentation

We'd like to thank Ventura County, CA, real estate agent, Jose Luiz Morales, for joining us on this hangout and sharing how he is crushing it! 

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+, Twitter, or Real Geeks Facebook page to get notified immediately when we announce new events:

You can also follow Real Geeks on Instagram. You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com

Jul 2, 2018

Join us for the next Keeping It Real, with Eric Robb of Atlanta, GA, and see how “Eric Sold 45 Homes in his First Year”.

Having sold 45 homes in his first year as a single agent, with a volume of $14MM in production, Eric will share the different lead sources and processes he is using to build more business from his database and online leads.

Eric will also share how he decided to become a single agent after being part of a large successful team.

Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show.

 

May 17, 2018

In this episode, a group of top producing real estate agents travel to our headquarters in Dallas, TX to discuss how they’re leveraging the Real Geeks platform to generate more business.

Apr 10, 2018

Todd Tramonte, Brett Baker, and Jason Simard, 3 top-producing agents, talk about how they use systems and technology to build successful real estate teams.  

They dive deep into different marketing techniques to drive traffic to different landing pages like Facebook, PPC, and other traditional marketing strategies. They also share the different systems and technologies they use to do better follow-up, convert more leads into sales, and get the great ROI from every channel. They answer many questions live, you don’t want to miss this!

Jan 22, 2018

Seven top-producing agents meet up at the Real Geeks Dallas headquarters for a roundtable mastermind event to share what’s worked best for them in 2017 to generate more business.

  • Mark Martin (Austin, TX)
  • Jason Simard (Nanaimo, B.C.)
  • Todd Tramonte (Dallas, TX)
  • Nick Trevillian (Phoenix, AZ)
  • Phil Shaver (Phoenix, AZ)
  • Kory Prince (Port Coquitlam, B.C.)
  • Bret Baker (Tri-City Areas, WA)

They discuss lead generation, lead follow-up, how to build a team, how to convert buyer leads into listings, systems and software, and much more! You don’t want to miss this!

Dec 26, 2017

We travel to Myrtle Beach, SC and catch Greg Harrelson coaching his team as they set appointments and take listings over the phone LIVE! Greg dives deep into how he trains his agents to do 80+ transactions in just one to three years in the business. Learn the process and systems that Greg and his team implement to close 2,400 transactions in 2017!

00:00:00 Introduction
00:01:25 Episode begins
00:02:18 Greg's discusses his journey
00:03:12 Early prospecting
00:05:00 Early listing Agent – qualify buyers
00:08:00 Early coaching with Mike Ferry
00:09:20 Coach, transform, and empower others to be successful
00:09:53 Current office and market
00:10:53 "I feel like I'm a team"
00:11:45 What does a team do?
00:12:30 Production
00:13:15 Total number of transactions
00:14:36 Listing coordination team
00:16:00 Closing coordination team
00:18:10 Agents can invest more time in generating business
00:19:10 What tools do you use?
00:20:05 Leadership style
00:22:00 Return on Investment < Return on Time
00:22:20 Daily schedule
00:23:35 Rituals and schedules
00:24:55 KJ sets an appointment (database call)
00:27:09 Greg interviews sales agent, KJ Jordan
00:38:00 Kevin sets an appointment (expired listing)
00:44:00 Greg interviews sales agent, Kevin Mills
00:51:50 Brendon sets an appointment (expired listing)
00:59:05 Greg interviews listing agent & business partner, Brendon Payne
01:06:52 Mitch prospecting (database call)
01:07:28 Greg interviews sales agent, Mitch Gainforth
01:16:13 Lori follow up call (buyer)
01:17:08 Greg interviews buyer's agent, Lori Sorensen
01:23:58 Lori sets an appointment (buyer)
01:27:30 Greg interviews buyer's agent, Lori Widner
01:34:34 Greg interviews listing agent & business partner, Jan Pitman
01:44:10 Greg coaches sales agent, Brian Yager
01:46:12 Greg explains how he develops talent on his team
01:48:15 Weekly conference call – Greg coaches team on how to generate business through the holidays
02:08:00 Research and statistics about home sales throughout the year
02:19:00 Greg explains how he hosts boot camps
02:20:00 The importance of recognizing talent on your team and leveraging it
02:20:41 Role-play and the importance of internalizing scripts
02:21:47 Greg role-plays with his team
02:22:05 Role-play "When do you plan on selling?"
02:26:02 Role-play "How to set a listing appointment"
02:29:00 Greg introduces us to his staff
02:30:15 Greg interviews head of web assets/InfusionSoft, Sarah Hughes
02:33:17 Greg interviews marketing director, Lindsay Colbert
02:39:55 Greg interviews graphic designer, Daniel Little
02:44:10 Greg interviews president of operations, Tammy Juergen
02:48:48 Greg interviews executive assistant, Stacey Weaver
02:50:55 Closing remarks

We'd like to thank Greg and his team for allowing us to come hang out with them. If you would like to reach out to Greg with a referral in the Myrtle Beach area you can go to his website: http://www.c21theharrelsongroup.com/

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

Dec 9, 2017

In this video, on a weekly coaching call with his team, Greg Harrelson shares how to List & Sell More Homes During the Holidays. This is a 30-minute clip of our Keeping it Real on Location in Myrtle Beach, SC with Greg and his team. Stay tuned for the release of our full episode. During this coaching call, Greg covers: - How to use tonality & inflection while communicating with clients - The importance of listening & asking the right questions - Overcoming objections about the seasonality of a market - Realizing that there is less competition during the holidays - Motivate buyer’s and seller’s to do business through the holidays - How to address misconceptions about the market during the holidays - Understanding who you are selling to – year-round - How to effectively market to your audience - Advantages to selling during the holidays - End of year buyers are some of the highest quality in the marketplace - Internet searches for real estate SURGE during the holidays - Identifying the opportunities to capture leads - How to control the buyer while putting them under contract, and negotiating the close after the holidays - Market research about real estate seasonal trends - The importance of educating the consumer - How to serve the consumer RATHER than sell the consumer - How to deliver value to your clients - How to take action and finish the calendar year off strong We’d to thank Greg Harrelson, owner of C21 The Harrelson Group for allowing us to visit his office and shadow his team as they show us exactly how they generate business year after year! Keeping it Real on Location is presented and hosted by our very own, Jeff Manson, Hawaii real estate broker and founder of Real Geeks. Check out the Real Geeks YouTube channel, and follow us on Google+, Real Geeks Facebook, and Instagram to get notified immediately as we announce new events. You can also watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com

Oct 31, 2017

Todd will earn over $1,000,000 in gross commissions earned in 2017. Todd will share his 3 main lead sources and how he's getting 1,958% ROI from internet leads.

Todd's team consists of four full-time agents making over $100,000 a year! He will share the systems they use as well as the processes they follow to get such a high ROI and conversion rate. Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show!

Aug 17, 2017

Join us on the next Keeping it Real "8 to 250 Deals in 2-years" with Lisa Chinatti of Westford, MA. We dive deep into Lisa’s journey to find out how she will close 250 deals this year! In 2015, Lisa was a part-time agent, full-time mother and sold 8 homes. The following year, in 2016, she hired an assistant and got serious with her business and sold 82 homes, and $700k in GCI. As of today, she has over 150 homes with approximately $1.3M in GCI closed and pending. She is well on her way to hitting her goal of selling $2M in GCI by the end of the year. She will share all the ways she’s generating business from follow-up, to team structure, and much more! Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral  Marketing. It will be a great show.

Jul 6, 2017

Real estate broker, Chris Watters, of Austin, TX has built a fast growing team that will do 700+ transactions this year. He will share how he recruits and trains his team of super star agents to crush it for straight domination! Here are a few things he will cover: • How to identify talent when recruiting agents • How to onboard and train agents to succeed • Defining the right leadership roles to scale a team • How to cut costs and run your business efficiently • Daily routines, systems, and processes his team uses to achieve their goals

Jun 15, 2017

Join us on the next Newer agent, Abe Safa, will share how he will sell 75 properties in his 2nd year in the business. 85% of his sales this year will be listings taken and sold! Here are a few things we will cover: • How he is leveraging his database to generate more listings • How he effectively follows up and converts more leads into deals • How he simplified things to stay focused and sell more homes • Daily routines, systems, and procedures he uses to achieve his goals • The training he follows that has allowed him to be so successful! Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show.

Apr 3, 2017

Join us on the next Keeping it Real “Working 20 Hours a Week Selling 200 Homes a Year” with Barry Jenkins of Virginia Beach.

In 2016, Barry sold 132 homes with 32 million in volume, see how he is on track to do 200 transactions this year by leveraging systems and technology to generate leads. See how he is able to work less hours while producing a high level of sales. He will also share how he’s streamlined his follow up and escrow coordination processes for him and his team.

We will cover:
- Barry's marketing strategies
- The software(s) that Barry is using to run his business
- The value in streamlining and building a team to work leads

Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show.

Mar 14, 2017

This episode of Keeping It Real: “How Kory Tripled His Real Estate Business in 1 Year”.

In one year, Kory has grown his commission income from $72,000 to $232,000.

Watch this LIVE hangout to learn how Kory converts 4-5% of his leads into sales by CONSISTENTLY applying his follow-up strategies, and how he has generated an additional $90,000 in referral revenue.

Here are some of the secrets Kory shares that helped him triple his business:

- How he makes the most efficient use of time he spends prospecting?
- His PPC strategy to get the most ROI ?- How he keeps his database engaged?
- How he built his site authority to bring in 30-50 organic leads per month?
- His highest converting email drip campaigns ?
- The call scripts that help him turn 5% of his internet leads into closings?- How he prioritizes follow-up for his incoming and hot leads to maximize his appointments and deals?
….and SO MUCH MORE. You absolutely have to watch this if you want to exponentially grow your business in 2017!

To get more information on the tool that Kory uses to streamline his communication with incoming leads and maintain his referral revenue, check out our video on how to use the Real Geeks CRM in your business.

Here are some timestamps to help you navigate to the section that will help you the most:

00:03:36 - Importance of time management & prospecting
00:33:55 - Kory’s different lead sources and business
00:05:03 - How Kory reaches out to past clients
00:07:00 - How to keep your database engaged with market reports
00:08:55 - How to keep past clients engaged
00:10:25 - Tips on building your database
00:13:17 - How to qualify your leads to get higher conversion rates
00:18:28 - How prioritizing your follow ups helps you close more deals
00:20:36 - How to leverage the live feed to get higher engagement with leads
00:21:42 - Importance of treating your prospecting time as an appointment
00:24:15 - Things you want to avoid
00:24:38 - How to make sure you achieve your commission goals
00:25:25  - Role playing scripts live
00:30:00 - How to use eBlast emails to get higher engagement
00:31:10 - How to leverage referrals and generate additional income
00:34:35 - Kory’s ROI and Yearly marketing budget
00”36:00 - How Kory converts 4-5% of leads into closings
00:40:00 - How to convert more leads into listings
00:42:00 - Additional role play
MUCH MORE!

We'd like to thank Port Coquitlam, BC real estate agent, Kory Prince for joining us on this hangout and sharing how he is crushing it working internet leads!

These live on-air Google Hangouts are presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks, in partnership with Frank Klesitz, CEO of Vyral Marketing.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

Feb 16, 2017

Join us on the next Keeping it Real “How to Dominate Facebook Marketing”.

In the first 37 days of 2017, Don Mertes and his team have taken 12 listings and 21 escrows from Facebook Marketing alone!

Don will review the effective ads he is using to generate quality leads. He will also share:
- His strategies on creating an effective business page
- How to create ad copy that converts
- How to determine which audiences to use for different ad types
- How to use landing pages with Facebook marketing
- Specific ads and the results they’ve generated

Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show.

Jan 28, 2017

Join us on the next Keeping it Real “How Jason Sold 135 Homes in his 1st Year”.

Having sold 135 properties in his first year in the business, Jason Simard is going to share the 12 principles you MUST do to succeed at this level!

See how he takes massive action in his business and is able to stay focused on a handful of simple things and not get paralyzed by over-analyzing and over-complicating things.




Jacky, one of his business partners, will be joining us on this hangout, to share his insights as well. Be ready to take notes and learn a lot as we dive into how Jason runs his business!

Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show.

Nov 2, 2016

We catch Josh and his team setting appointments live! He gives us a tour of his office and introduces us to his marketing and administrative team. Learn how they are going to close 450 sales this year and manage 70 to 100 listings at any given time… by providing amazing service to their clients.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com

00:00:00 Highlight Overview
00:01:15 Jeff Introduces Josh
00:02:15 Josh explains the Redding, CA market
00:02:50 Josh’s team Structure
00:03:18 Josh explains the agenda & goals of his weekly team meetings
00:04:20 Josh begins full walkthrough & introduction of his administrative team
00:04:38 Senior Escrow Manager (on the seller’s side) explains her role
00:07:22 Escrow Manager (on the buyer’s side) explains her role
00:08:36 1st Listing Manager explains her role
00:10:18 2nd Listing Manager explains her role
00:15:20 Executive Assistant explains her role
00:16:57 Administrative Assistant explains her role
00:17:27 Marketing Manager explains his role
00:18:17 2016 Goals (450 closed)
00:19:00 Josh shares how his team is on track to achieve their goals, & their numbers YTD
00:19:25 Josh shares his best source for getting listings which are his past clients & COI’s
00:20:00 Josh explains how he follows up
00:22:03 Josh explains how he works each lead source such as expireds & FSBO’s
00:22:41 Josh sets an appointment with an expired listing
00:27:47 Josh prospecting with an expired listing
00:37:34 Josh sets an appointment with an expired listing
00:38:37 Josh explains his lead sources for buyers
00:39:24 Buyer specialist (Kevin) sets an appointment
00:43:35 Buyer specialist (Erik) sets an appointment
00:48:35 Josh shares how he & his team use the Real Geeks website his SEO strategy
00:49:35 Josh explains how his buyer’s agents are using the Real Geeks CRM to follow up
00:50:49 Josh explains how he manages & tracks the productivity of his buyer’s agents
00:51:27 Josh explains the email drip system & market updates he sends to his clients
00:52:32 Josh explains how his administrative staff helps him manage so many listings
00:56:50 Josh & Jeff both discuss the importance & influence of being trained by Mike Ferry
00:58:57 Josh shares how he prioritizes getting price reductions by evaluating his inventory
01:00:00 Josh shares how he is a Mike Ferry trainer
01:03:30 Josh talks about his highly leveraged producer’s model & the mindset it requires
01:05:03 Josh shares his daily schedule
01:06:54 Josh discusses keeping his skills sharp by role playing daily
01:07:25 Josh role playing
01:12:15 Josh discusses training his sales team to overcome objections
01:12:49 Closing remarks

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks. http://www.realgeeks.com

Aug 8, 2016

Jeff Quintin shares how he is getting huge results from working expired listings and COI (center of influence)! With 100 closed and pending sales so far this year, and a goal of 200 for 2016, watch how he and his team set appointments live in this episode.

We hang out with Jeff and his team for three days as he shares everything he does to generate business and how his team is structured.

Here are some of the things he covers:
- His best business sources
- His follow up procedures and systems
- Live prospecting and booking appointments
- Team structure and their roles
- Marketing and business generation strategies

…and so much more! This is a MUST see!!

00:00 Highlight Overview
01:18 How Jeff got started
03:11 Jeff's team structure
05:00 Listing specialist explains their role
12:27 Additional team members rolls
13:03 Executive assistance responsibilities
13:55 Jeff talks about their listing managers duties
14:33 Listing manager explains their role
22:23 How do you introduces your team to the client
24:05 Jeff touches on closing mangers duties
25:17 Closing manager explains their role and responsibilities
28:34 Jeff explains the difference between income generating side and income serving sides of his business.
30:01 Jeff explains the agenda and goals of his weekly team meeting
36:44 Team Schedule/Prospecting
38:50 Jeff talks about sales skills and technology work together
40:29 2016 Goals and their market
43:03 How they get sellers and listings
48:26 How they list and sell expired
56:25 David setting an appointment with an expired listing
01:02:30 David explains the history of the expired listing he set the appointment with
01:05:26 Jeff prospecting a new expired listing who is considering selling them self
01:18:55 How they work home valuation leads
01:23:29 How do you generate buyers
01:25:50 How do you work your zillion leads
01:28:11 How he generates more business from his database
01:30:05 Closing remarks and announcement about live Q&A to follow up

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com

Published 2016/08/06

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