Here's what we covered with timestamps so you can jump to the section that most interests you:
(5:25) How Home Valuation Leads are captured
(7:35) The best ways to drive traffic to a home valuation tool an agent might have?
(12:46) Free resources on how to run a Facebook ad.
(15:30) Mistake agents make when trying to drive traffic to their home valuation tool site.
(20:15) Scripts for calling leads.
(25:19) Using AdWords and the data every agent should know.
(30:43) Automated lead generation services.
(34:55) The ROI of the lead generation process.
(42:12) Does this stuff work in the luxury market?
(47:20) How does Buddy segment his leads?
(50:40) Advice for agents who want to generate more leads on a tight business.
(55:50) Radio scripts to help drive people to a lead generation site.
The items Buddy mentioned that you can download are on the page below on the lower right side. Under Resource Links:
http://www.freehousevalues.com/help
We'd like to thank Buddy Blake for joining us on this episode, and sharing his great insight on home valuation leads and the scripts that he uses to contact them.
Also, a big thanks to our friends at Vyral Marketing for helping us put on these events. These wouldn't be possible without their help.
Our next Live OnAir Google Hangout is scheduled for Thursday, January 15th at 4pm PDT / 7pm EDT.
You can follow us and get updates on more upcoming events on Facebook, Google+, or on Keeping it Real, too.
See you on the next event!
Here's what we covered with timestamps so you can jump to the section that most interests you:
(4:20) The most important reasons to follow a script
(6:40) Should you follow scripts word for word
(8:08) Tips to internalize a script
(10:03) Why tonality and rate of speech are so important
(16:14) Why you should have a role-play partner
(21:21) Best prospecting schools to attend
(24:04) Scripts for expired listings
(37:35) How to use a level shift to get around objection
(39:41) Bill's answers to common objections
(49:10) How to handle out of town sellers
We'd like to thank Bill Jenkins for returning to the show, and sharing his scripts and tips to set more appointments and take more listings. Also, a big thanks to our friends at Vyral Marketing for helping us put on these events. These wouldn't be possible without their help.
Our next Live OnAir Google Hangout is scheduled for Thursday, December 11th at 4pm PDT / 7pm EDT. We'll be joined by North Carolina Real Estate Agent Buddy Blake - We are excited to have him on to share his secrets on how to "Convert More Home Valuation Leads Into Listings."
We will also be announcing the winner of the NAR drawing for the 1 year free IDX website and Real Leads Marketing during the Hangout, so be sure to tune in.
During this live event you’ll learn:
How your mind can prevent higher levels of achievement and success
How to overcome fear of calling prospects, leads and past clients for business
Why the status-quo in your life may be unconsciously holding you back
How to feel good talking to people about doing business with you
You’ve met many successful agents on Keeping it Real who shared what’s working for them, but if you haven’t implemented yet – what’s holding you back?
To answer this question, we’re excited to interview mindset expert Matthew Ferry on this upcoming episode of Keeping it Real.
If you’re struggling to implement the strategies, sales, and business ideas we’re discussing on these masterminds – it may be your mind holding you back.
Matthew is going to share his best tips to get “unstuck” from where you’re at and train your brain so you start doing what you need to do to get more deals.
This is a 100% educational event with plenty of live Q&A.
So RSVP now for the upcoming event, and we’ll see you there!
“Keeping It Real” How to Convert More Zillow & Trulia Leads Into Sales w/ Special Guest Mark Martin
During this live event you'll learn:
* How to set yourself apart from other agents
* The scripts Mark uses to find the true motivation and timeline of buyers & sellers
* The systems he uses to follow up and convert more leads
* How to cultivate the long term leads into clients
* How to use texting to convert more online leads
Mark Martin has been a real estate agent in Austin, TX since 2000. He and his partner spend about $3,500 a month on Zillow & Trulia leads and earn over $22,000 a month from them (not bad, eh?). This is a 600% ROI.
This strategy, along with a few others, help them earn over $900,000 GCI in 2013. They earn a net profit of 84% while working only 20 hours a week.
Here is a link to read more and get Mark's text, phone and email scripts:
http://www.realgeeks.com/blog/how-convert-more-zillow-trulia-leads-sales/
During this live 100% educational hangout you’ll learn how he converts more of these portal leads into sales. There will be plenty of live Q&A for you to ask your questions and get the answers you need.
Jeff Manson
About Greg Harrelson – Myrtle Beach Real Estate Broker
-Real Estate Business 20 years
-Personally going to sell 190 homes this year
-Owns 2 offices Myrtle Beach & Charleston, SC
- Team/Company sell 1600 homes this year
- Avg Production per agent is like 30 transactions a year
***Greg has built his personal business to the point where all his 190 sales this year… are prospects reaching out to him.
During this live real estate mastermind event you’ll learn:
Exactly what Greg teaches his agents to do DAY ONE when they start
Where to get phone numbers and what scripts to use to make calls
How to build your database when you don’t know anyone in your market
The proven plan to build your business from NOTHING to $200,000 GCI
How to do all this without spending a DIME buying leads
How would you like to ask a top producing real estate businessman, “What would you do if you had to start all over from SCRATCH today?”
Well that’s the exact question we’re going to ask our guest Greg Harrelson who has a real estate team in Myrtle Beach on track to sell over 1,600 homes this year. He will personally sell over 190 homes this year himself…and you’ll learn how he does it with a prospecting-based, database marketing enhanced strategy.
And get this….
His office will sell 1,600 homes this year with 45 agents (talk about per-agent productivity!) and he just brought on like 15 or 20 new agents to help them grow their business.
What system does he teach his new agents to earn commissions quickly?
RSVP for the live Keeping it Real event today and that’s what you’ll learn during this 100% live educational Google Hangout OnAir event.
We do these free events because we know everyone can be successful. With the right knowledge and training anyone can make a great living selling real estate.
No hype. No sales. All real. We're keeping it real!
And as always, we’d like to thank Vyral Marketing (www.getvyral.com) and Jeff Manson Hawaii real estate broker and Founder of Real Geeks (www.realgeeks.com) for helping us put on the events. None of this would be possible without their help.
“Keeping It Real” event Dirk Zeller Shares How to Double Online Conversion Rates.
Everyone is asking for Dirk's FREE online conversion workbook! You can be downloaded here: http://www.realestatechampions.com/rec-internetleads/
It's packed with a ton of value... scripts, dialogues, charts and more!
Learn how to convert more online leads into clients and closings .
Here's what we covered with timestamps so you can jump to the section that most interests you:
3:15 - Dirk's background and his transition into coaching and training
5:43 - The truth about internet leads: "Whoever gets them face-to-face first wins the game"
10:09 - How to correctly communicate your value from the very first conversation
11:46 - The "Core 4": The systems, the skills, the scripts, and the sales strategy
17:08 - The ONE thing all the highest-converting salespeople are able to do
20:20 - The average agent responds to an internet lead after 15.3 hours. How quickly should you respond?
25:12 - The Pyramid of Persuasion and how it can help you TRULY connect with prospects
29:53 - The right way and the wrong way to leave a voicemail
31:03 - The worst question a real estate salesperson can ask (and almost everyone does it)
40:19 - How the book The Art of War by Sun Tzu is a microcosm of securing internet leads
45:11 - Why you need to stop being ashamed of being a salesperson
48:32 - What most real estate scripts and dialogues are lacking
51:56 - Guidelines to an Elongated Call. Stick this on your wall if you want more appointments
54:31 - Prequalification: Does it actually raise sales resistance?
57:50 - 15 minutes of Q&A
Dirk has been in real estate for over 25 years and transitioned into training/coaching 15 years ago. Previously, he was selling 150 homes a year, only working 4 days a week. He currently trains 67 of the top 250 teams on the Wall Street Journal List. He has also written 10 Top Selling Books.
- See more at: http://www.realgeeks.com/blog/
The biggest MISCONCEPTIONS about internet buyer & seller lead generation
How to overcome the biggest challenge converting leads to appointments
The 4 core strategies you must use for every buyer & seller lead
How to set up a long term sales strategy to maximize every lead
Mistakes agents commonly make in their goals, objectives, and approach
Dirk is a master at internet buyer & seller lead conversion – in fact he’s written Success As a Real Estate Agent for Dummies and Telephone Sales for Dummies. He’s coached many of the top real estate teams on the Wall Street Journal increasing buyer & seller agent conversion from the industry average of 1% to over 5%!
Our goal is to give you the immediate tools and strategy you need to get better results from your existing buyer & seller lead generation budget without having to spend more money on Zillow, Trulia, Realtor.com or PPC leads.
Let’s talk about how to get more results with the leads you already have!
This is a 100% educational event and you won’t hear a pitch or any product or service…because we’re Keeping it Real!
Again, a big thanks to Vyral Marketing for helping us put on the event. We couldn't do it without their help.
So RSVP now and we’ll see you there!
[Replay] “Keeping It Real” event on "How Jeff Quintin Manages 90 Listings & Sells 200+ Homes a Year".
During this live event you'll learn:
- How Jeff manages 90 listings with only 1 transaction and listing coordinator
- What Jeff does when it comes to prospecting to sell 1 home a day
- How Jeff stays in touch with his database to convert leads and earn referrals
- What Jeff does to generate sellers in a hyper-competitive secondary resort market
(4:40) How Jeff generates seller leads.
(7:17) How Jeff's team is structured.
(9:30) A typical morning of lead generating.
(12:24) How are commissions split on Jeff's team?
(13:35) Where does he get his phone numbers?
(15:58) Guidelines for unlicensed ISAs.
(17:23) What's the procedure for future follow up?
(20:00) How do you stay persistent without getting discouraged?
(27:05) How is Jeff layering his marketing? How does his system work.
(32:00) Buyer lead generation.
(34:55) Where to get content for drip campaigns.
(37:08) How to prospect from marketing standpoint.
(39:30) How do you communicate with 90 listings with such a small team?
(45:10) Structuring email sequences.
(45:45) Payment structure and how to build a team.
(47:58) What percentage of Jeff's 90 listings won't sell?
(50:02) What software or system does he use to manage his transactions once they go into escrow.
(53:50) Do you call on Zillow's "Make Me Move" leads?
(55:10) How does Jeff develop his unique content?
Jeff Quintin runs the #1 real estate team in South New Jersey and has been selling real estate for over 22 years. He started at 18 years old calling people in the phone book asking if they wanted to buy or sell a home.
He's on track to sell 210 homes this year with a very lean staff - best of all he keeps over 60% of the commissions for himself (to the bottom line) after expenses, so he's very profitable.
We invite you to RSVP for the next Keeping it Real event now with myself Jeff Manson, Hawaii real estate broker & CEO/ Founder of Real Geeks (www.realgeeks.com) and Frank Klesitz CEO/ Founder of Vyral Marketing (www.getvyral.com)
See you on the event!
RECORDED LIVE Google Hangout “Keeping It Real” event on "How Ben Kinney Built a Real Estate Team to Sell 600 Homes" .
Ben shares the most common mistakes agents make when hiring people to build your real estate team. What to do and NOT do when building a team.
* His ideal team structure and positions you can model
* Team Break Down: Buyers Agents, Listing Agents, Admin, and Telemarketing
* How his team generates leads and listings
* How he finds top talent for his team and you can too
* Shares how he compensations team members for profitability
He’s on track to sell 600 homes this year, working only 4-5 hours a week in his business – and also owns 7 other locations with over 800 agents.
Here's a few main points we covered with timestamps:
(4:09) Ben Kinney's background and the benefits of having a team
(6:21) Getting started building a team: What's your first hire?
(9:55) Hiring buyers agents so you can focus on listings
(13:36) Adding a listing agent and additional lead generation support
(15:49) Giving leads to agents BEFORE going to an ISA
(19:11) How to maximize efficiency and growth with the right admin team
(21:17) Ben's "10 Days of Pain" process for lead conversion
(23:30) The mindset it's crucial to have for effective communication
(27:26) 3 tips for successfully utilizing scripts
(30:12) How to approach compensation for each position
(33:50) Identifying talent: ALWAYS be on the lookout
(38:48) Accountability through transparency
(41:56) How Ben adjusted to changing Craigslist guidelines
(46:00) "If you could start over, what would you do differently?"
(49:05) The benefits of unfair or unequal lead distribution
(51:32) Tracking both nurtures and appointments from ISAs
(55:04) Resolve to release anything not adding true value
Ben answered a lot of live Q&A.
Keeping it Real live events are hosted by Jeff Manson, Hawaii real estate broker & CEO/ Founder of Real Geeks and Frank Klesitz, CEO and Co-Founder of Vyral Marketing – these are 100% educational events.
P.S. If you didn't have a chance to watch our last event "How to Hire a Prospecting Assistant to Set 40+ Appointments For You w/ Special Guest Bill Jenkins" you can watch the full replay here: http://www.youtube.com/watch?v=HSQrky0NihE
Las Vegas real estate agent & Tom Ferry coach, Bill Jenkins shares how he hired and trained a VA (virtual assistant) to set 40+ phone listing appointments a month with FSBO, Expired, Just Listed, and buyer leads for a low flat hourly rate.
You’ll learn:
How he gets his phone numbers
How he hired, trained, and now compensates his prospector
The return on investment he is getting
The scripts and dialogues used
The daily and weekly accountability systems
And much, much more.
If you’re looking to hire someone to help you with phone prospecting so you can follow up and set high quality appointments, this is an episode you don’t want to miss.
Bill will provide a lot of value as he’s also a real estate coach.
P.S. We’ve had over 564 likes and 187 shares on Facebook for our last event “How New Agent Tom Nickley Will Sell 60 Homes His 1st Year.” Watch the on-demand replay here: https://www.youtube.com/watch?v=ASm9vVRM5vY
Tom Nickley, a brand new agent in Orlando, shares how he will do 60+ deals his first year in the business...without any database or center of influence to begin with!
Here are a few bullet points of what we covered:
(Intro) We break down Tom's YTD production numbers through June.
(4:05) How Tom's sales background in the wine industry has translated into real estate success
(9:07) Tom's beginnings in real estate and his initial strategies for business growth
(17:00) How to work leads, and why you should call ASAP
(22:34) More keys to successful lead conversion
(33:50) The importance of maintaining contact with internet leads
(42:31) Tom's specific strategy for sticking to his follow-up plan
(46:00) The correct way to introduce your buyers agent to clients
(53:15) Jeff's list of income-producing activities that you should spend ALL your time on
(54:57) The most important tip of the day!
You can watch all past episodes of Keeping it Real here:
http://www.keepingitreal.com