Let’s face it…most real estate sales strategy training is geared toward extroverts.
“Make more cold calls.”
“Go to more networking events.”
“Knock on more doors.”
While these methods work well for some, they do not work for everyone. This is where Ashley Harwood of Move over Extroverts comes in.
However, introverts make up 25% – 40% of the population, and you’ll meet many of them in the industry.
As an introvert, managing your energy in real estate is crucial to your success. If you don’t understand how your energy works, you will often feel tired and anxious.
Introverts tend to feel more comfortable focusing on their inner thoughts and ideas than they feel when focusing on what’s around them.
Contrary to popular belief, it doesn’t necessarily mean they’re quiet, shy, or reserved. There are social introverts, and there are private ones, too. The trait that unites them is they replenish their energy by being alone.
If you’re unsure whether you’re an introvert or an extrovert, you can take a quiz to determine your personality type. Remember, major life events or persistent interventions can affect your classification.
Once you’re sure you’re an introvert, use the tips below to make managing your energy in real estate easier.
To better manage your energy, determine which activities drain you and which ones restore you.
Naturally, some activities can zap your energy more than others. For instance, prospecting might require more effort from you than staging and showing homes.
Also, some methods for decompression might be more relaxing for you than others. For example, you might find that a yoga class works better than taking a nap before joining a networking event.
Think of your energy as you would your phone battery. Some apps — like GPS-based ones — take more out of your device than others, and you need to recharge it from time to time for it to function.
If you charge your phone the moment it hits 19%, you should also have a baseline for yourself. Listen to your internal gas light to determine if you have enough left in you to complete a task, such as performing appraisals or inspections.
Working below your baseline will leave you snippy, impatient, and irritable. Keep in mind that nobody wants to work with that kind of agent.
Recharge if you must to get through your activity. Go for a walk if necessary. If you don’t have the time for that, try to delegate the duty to a more suitable agent.
Lead generation is the lifeblood for real estate agents and is a crucial part of long-term success. It may seem overwhelming at first, but it won’t be once you find the right strategy for you.
Some cost-effective techniques include cold calling, LinkedIn prospecting, and community events. These all take some getting used to, but you’ll eventually figure out which one makes you feel most comfortable.
If a super-draining approach doesn’t yield results, cut it out right away. On the other hand, if you discover a tiring method that attracts the right clients, go back to the drawing board to improve your action plan and make it work for you.
Get a FREE DOWNLOAD of a list of Ashley's lead gen ideas HERE!