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Keeping It Real - Real Estate Growth Tips, Tricks, & Techniques

Keeping it Real is where the best Real Estate Brokers, Real Estate Agents, Real Estate Coaches, and Real Estate Marketing Professionals share their best hacks for growing real estate business. Get actionable insights that will drive the growth of your real estate business today! Learn cutting-edge hacks to drive your social media marketing, email drip, inside sales to put you ahead of the competition. Top Realtors and Real Estate Brokers share their proven strategies for earning more GCI.
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Now displaying: Page 5
May 7, 2016

Tri-Cities real estate agent Brett Baker is going to share how he is getting huge results from his Facebook Marketing. One $68 FB ad resulted in 4 listings taken & 4 buyers under contract.  

Here are a few things we are going to cover

What ads he is posting
What target audiences he uses
What tools he is using to simplify the process
What landing pages he is using
Tips and tricks he uses to get higher engagement
His follow up process to get higher conversions
Much more!!!

Be ready to take notes and learn a lot.

Apr 8, 2016

Brand new real estate agent Jason Simard shares how he is going to sell 90 properties his first year in the business. He will also share how he has put 26 deals together his first 90 days in the business. He will also share how he is leveraging Facebook with videos to generate listings.

Here are a few things we are going to cover

How he is generating his business
How he is converting leads into deals
How he is able to take massive action
What he is doing to maintain his momentum
Plus much moreā€¦ 

Have your pencil and paper ready to take notes.

Mar 25, 2016

Learn how Kris Ford did sold $5M in volume in her very first year as a full-time realtor in Chesterfield, Michigan. Kris will share how she is going to double her volume to $10 million through the use of social media marketing and her website.

Here are a few things we are going to cover

-How she generates leads using Facebook
-How she gets higher engagement with SMS
-How she leverages her SOI with Facebook
-How she follows up and nurtures the leads
-Other Facebook tips to maximize reach

Feb 12, 2016

Join us on the next Keeping it Real “How to Specialize in Niche Marketing” with Alei Gothberg.

Learn how Alei personally sold 13 Million in volume last year and is going to sell 18 million this year.

She specializes in a very targeted market. She will share how she leverages her 1100 home farm and website to generate $250,000 GCI.

70% of the business generated from this method were sellers.

Here is what we are going to cover

How she generates seller leads
What she mails to her farm
How she gets 70% sellers from her website
How she gets 28X ROI from her marketing
The systems she uses
What she plans to implement in 2016

Jan 22, 2016

Join us on the next Keeping it Real “How to Leverage Websites & Technology to Generate More Business” with Greg Harrelson.
 
Learn How To: 
-Get More Business from your database using your website and Sold Data 
-Dominate FSBO's  & Expired's using your website
-Leverage your listings on Facebook to get more leads
-How to convert more home valuation leads
-How to get higher engagement from online leads
-Better follow up using triggers and user behavior
-The difference between your database and your audience
-Much more!!!

We are going to cover a lot of material. You should be able to implement 1 or 2 ideas that will help you generate a lot more business.
 
Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show!
 
See you there!

Nov 6, 2015

Learn how to Darren is going to sell 500 homes this year with a team of 7 agents and generate 3 Million GCI. He personally will sell aprox. 130 properties himself, manage his team while maintaining amazing customer service.

Here is what we are going to cover

How he built his team
Team Break Down
How they generate listings & leads
How to maintain excellent customer service
The systems he uses
How he compensates his team members

Join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show!

Oct 16, 2015

Join us on the next Keeping it Real “How to Handle Objections” with Matthew Ferry. 

Learn how to be bold, fearless and courageous handling objections you get from sellers and buyers.  

Here what’s going to happen and what you will learn:

Live Role Play with Matthew
What to Say
How to Say It
Mindset needed to be powerful

So come Join us Live

Oct 2, 2015

Join us on the next Keeping it Real “3 Million GCI Business Leveraging Lead Generation” with Tim Heyl. 

Learn how 28 year old Tim Heyl grew his business into 2-Million GCI by the time he was 27 years old and is gunning for 3-Million this year by prospecting, scripts and systems.

Here are the things that will be covered:

The mistakes he made and learned from along the way
How to build systems you can leverage
What sources he is prospecting
What scripts and follow up procedures are working

Come join us live and learn how to take your business to the next level!

Sep 11, 2015

Join us on the next Keeping it Real “Creating Sales Velocity” with Matthew Ferry. Learn how the way you are communicating is even more important than what you are saying.

 

Have you ever said to yourself... “I shouldn’t of said that!!” or do you walk away with the sale in hand… totally blown away by what came out of your mouth… Inspired by your own power?

Here are a few benefits of watching Creating Sales Velocity:

 

How to start attracting more business to you and stop pushing it away.

How to move into a state of extreme confidence.

How to start communicating at a higher level that allows you to close more sales.

 

Come join us live to see what you can do to start connecting with more prospects to increase your business.

Aug 29, 2015

Join us on the next Keeping it Real with Mike Gunselman from Kansas City. Mike is going from 6 Million in Volume to 16 Million in one  year. He will be sharing everything he is doing to make this increase in his business.

 

We will cover all the different lead sources he is working:

 

-Past Clients

-SOI

-Expired

-FSBO's.  

 

Mike will share what he has implemented to add an additional 10 Million in volume this year. 

 

Come watch live to see what you can add to your business to take it to the next level.

Jul 23, 2015

There’s a big difference working FSBO’s for business as opposed to expired listings.

 

It takes a different mindset. 

 

So, we’ve invited two agents – one in Louisville and the other in Tampa – to join us on the hangout so you can “be in their shoes” as Matthew coaches them through the process to successfully convince a homeowner who is selling their own home to list it with you.

 

You learn how to build a list of For Sale by Owners, and how approach them, how to nurture them, and how to position your value proposition to overcome objections so they hire you.

 

So join us for the live, 100% educational Keeping it Real event with myself and my co-host Frank Klesitz with Vyral Marketing. It will be a great show!

 

See you there!

May 14, 2015

During this LIVE Google Hangout OnAir event you'll learn:

 

- How he works only 4 days and no evenings

- The systems he has in place to attract business

- The specific ROI from each of his lead sources - and profitability

- The "ah-ah's" he's learned over the years

 

Bart is a top real estate professional and a client of Real Geeks and Vyral Marketing. Come join us to learn what he's doing to be successful in all aspects of his business. It's a 100% educational event with no selling so you walk away with tips and strategies to implement into your business now.

 

So we invite you to RSVP for the live event today, and we'll see you there!

Apr 30, 2015

We’re excited to have 25-year old Albuquerque broker and team leader Matt Templeton on Keeping it Real to share why he's on track to more than double his business in 2015! 

  

Matt will share how his team did 75 transactions last year and how they are going to more than double that despite a flat market. 

  

Did I mention Matt is only 25 years old? 

  

You'll learn what systems are working for Matt's team, as well as his biggest growth opportunities. Matt will share why he's focusing on his most valuable lead sources - sphere referrals, online review sources and follow-up efforts. 

  

So we invite you to join my co-host Frank Klesitz with Vyral Marketing and myself for a powerful hour with Matt Templeton. 

  

See you on the live event! 

  

Jeff Manson

Apr 9, 2015

We’re excited to have Greg Harrelson back on Keeping it Real who is going to share what it takes to build a sustainable real estate business from scratch!

 

If you’re a new or seasoned agent – without a marketing budget – and need to know what to do right now to get listings, make sales, and earn more commissions - this Keeping it Real Mastermind is for you!

 

Greg is going to share how he coaches new real estate agents to have a sustainable real estate business.

 

A brand new agent, 150 days in real estate, has 35 listings and 7 pendings following Greg's plan. 

 

You'll learn what systems in your real estate business you must set up from DAY ONE to make sure you’re building a sustainable business that does not go up and down with inconsistent commission checks.

 

So we invite you to join my co-host Frank Klesitz with Vyral Marketing and myself for a powerful hour with Greg Harrelson.

 

See you on the live event!

Mar 26, 2015

Here's what we're going to cover in this LIVE mastermind event:

 

* What Tom has accomplished since his last hangout on July 10th 

* Tom's goals for this year and how he plans to achieve them 

* Key strategies Tom has implemented to get to 120 deals this year 

* One-on-One coaching with Tom and Greg Harrelson 

 

There will also be Q & A at the end of the session. 

 

We will be speaking with Tom Nickley a returning guest from one of our most successful hangouts from last year. Tom hit is goal of 60 transactions in 2014 and on this hangout we will discuss how he plans on doubling his transactions this year.  

 

So RSVP now for the live event and let's learn together how you can grow you business in 2015. 

 

I'll see you there!

Mar 12, 2015

Here are timestamps of the event so you can jump to the area you're most interested in. 

 

(2:15) Mark Martin details the rise, fall, and recovery of his real estate career

(8:57) Why Mark initially decided to hire a calling assistant

(14:20) How the book "Predictable Revenue" sparked an idea in Mark's mind to help him grow his business

(17:55) How Mark plans to get a 10X return on the money he invests

(21:57) Getting into the details of the ROI on Mark's assistants and marketing services

(31:35) Mark shares some of the scripts he has his Virtual Assistants use

(35:20) The follow-up systems Mark has in place for buyers and sellers who aren't quite ready

(38:45)  How Mark uses surveys to get around any legal discrepancies regarding his virtual assistants

(42:45) What qualities your calling assistant should have and when you should hire them

(47:23) How you can get your lenders to pay for your prospectors

(52:48) The advantages of contacting buyer leads through your virtual assistant

(56:15) Why Mark thinks home valuation site leads aren't worth his assistants' time

(58:17) Why virtual assistants simply won't work in some markets

 

Make sure to follow us on Google+, on our YouTube page, and visit our website www.realgeeks.com.

 

I want to thank Mark Martin for joining us on this hangout and sharing some of his secrets and tips with us.

 

I want to thank our friends at Vyral Marketing for helping us put on the event. If you're looking for help with your database marketing, check them out.

 

Thanks again for coming, and I'll see you on the next Keeping it REAL Hangout! (details to come shortly...)

Feb 19, 2015

During this live event you'll learn:

 

* How to get 3 clients for every listing

* What he sends to his farm to generate business

* What he sends to his COI to generate business

* How he gets it all done with his wife and 1 admin person

* What you need to do to get started with a similar plan today

Feb 5, 2015

Jeff shares:

 

- Where he finds agents for his team and his value proposition to them.

- The weekly meetings he holds, what is covered, and how he builds team culture.

- What accountability systems he has in place to make sure goals are achieved.

- Team members compensation plans.

- The organizational models of his team and how leads are generated.

- So much more!!

- See more at: http://www.realgeeks.com/blog/team-building-skills-80-425-deals-3-years/

 

Here's what we covered with timestamps so you can jump to the section that most interests you:

 

(3:08) Why did Jeff Cohn Decide to build a team? Where did he start?

 

(5:40) How did Jeff work his database in the early days?

 

(8:40) Step-by-step team building. The CLAPS acronym to build a successful team.

 

(26:10) What is Jeff netting as a percentage of GCI?

 

(28:20) How is his team organized?

 

(32:27) Jeff's thoughts on hiring a transaction coordinator.

 

(34:15) How did he learn the strategies he employs today?

 

(39:42) The details of the lead process in Jeff's office.

 

(45:32) How can calling assistants help you reach your database?

 

(49:38) The importance of your sphere.

 

(51:13) Audience questions...

 

(57:57) What role do showing assistants play in Jeff's business?

Dec 11, 2014

Here's what we covered with timestamps so you can jump to the section that most interests you:

 

(5:25) How Home Valuation Leads are captured 

(7:35) The best ways to drive traffic to a home valuation tool an agent might have?

(12:46) Free resources on how to run a Facebook ad.

(15:30) Mistake agents make when trying to drive traffic to their home valuation tool site.

(20:15) Scripts for calling leads. 

(25:19) Using AdWords and the data every agent should know.

(30:43) Automated lead generation services.

(34:55) The ROI of the lead generation process.

(42:12) Does this stuff work in the luxury market?

(47:20) How does Buddy segment his leads?

(50:40) Advice for agents who want to generate more leads on a tight business.

(55:50) Radio scripts to help drive people to a lead generation site.

 

The items Buddy mentioned that you can download are on the page below on the lower right side. Under Resource Links:

http://www.freehousevalues.com/help

 

We'd like to thank Buddy Blake for joining us on this episode, and sharing his great insight on home valuation leads and the scripts that he uses to contact them.

 

Also, a big thanks to our friends at Vyral Marketing for helping us put on these events. These wouldn't be possible without their help. 

 

Our next Live OnAir Google Hangout is scheduled for Thursday, January 15th at 4pm PDT / 7pm EDT.

 

You can follow us and get updates on more upcoming events on Facebook, Google+, or on Keeping it Real, too.

 

See you on the next event!

Dec 4, 2014

Here's what we covered with timestamps so you can jump to the section that most interests you: 

 

(4:20) The most important reasons to follow a script 

(6:40) Should you follow scripts word for word 

(8:08) Tips to internalize a script 

(10:03) Why tonality and rate of speech are so important  

(16:14) Why you should have a role-play partner 

(21:21) Best prospecting schools to attend 

(24:04) Scripts for expired listings 

(37:35) How to use a level shift to get around objection 

(39:41) Bill's answers to common objections 

(49:10) How to handle out of town sellers 

 

We'd like to thank Bill Jenkins for returning to the show, and sharing his scripts and tips to set more appointments and take more listings. Also, a big thanks to our friends at Vyral Marketing for helping us put on these events. These wouldn't be possible without their help.  

 

Our next Live OnAir Google Hangout is scheduled for Thursday, December 11th at 4pm PDT / 7pm EDT. We'll be joined by North Carolina Real Estate Agent Buddy Blake - We are excited to have him on to share his secrets on how to "Convert More Home Valuation Leads Into Listings."  

 

We will also be announcing the winner of the NAR drawing for the 1 year free IDX website and Real Leads Marketing during the Hangout, so be sure to tune in.

Nov 6, 2014

During this live event you’ll learn:

 

How your mind can prevent higher levels of achievement and success

How to overcome fear of calling prospects, leads and past clients for business

Why the status-quo in your life may be unconsciously holding you back

How to feel good talking to people about doing business with you

 

You’ve met many successful agents on Keeping it Real who shared what’s working for them, but if you haven’t implemented yet – what’s holding you back?

 

To answer this question, we’re excited to interview mindset expert Matthew Ferry on this upcoming episode of Keeping it Real.

 

If you’re struggling to implement the strategies, sales, and business ideas we’re discussing on these masterminds – it may be your mind holding you back.

 

Matthew is going to share his best tips to get “unstuck” from where you’re at and train your brain so you start doing what you need to do to get more deals.

 

This is a 100% educational event with plenty of live Q&A.

 

So RSVP now for the upcoming event, and we’ll see you there!

Oct 23, 2014

“Keeping It Real” How to Convert More Zillow & Trulia Leads Into Sales w/ Special Guest Mark Martin

 

During this live event you'll learn: 

 

* How to set yourself apart from other agents 

* The scripts Mark uses to find the true motivation and timeline of buyers & sellers 

* The systems he uses to follow up and convert more leads

* How to cultivate the long term leads into clients

* How to use texting to convert more online leads

 

Mark Martin has been a real estate agent in Austin, TX since 2000. He and his partner spend about $3,500 a month on Zillow & Trulia leads and earn over $22,000 a month from them (not bad, eh?). This is a 600% ROI. 

 

This strategy, along with a few others, help them earn over $900,000 GCI in 2013. They earn a net profit of 84% while working only 20 hours a week. 

 

Here is a link to read more and get Mark's text, phone and email scripts:

http://www.realgeeks.com/blog/how-convert-more-zillow-trulia-leads-sales/

  

During this live 100% educational hangout you’ll learn how he converts more of these portal leads into sales. There will be plenty of live Q&A for you to ask your questions and get the answers you need. 

  

 

Jeff Manson

Oct 9, 2014

About Greg Harrelson – Myrtle Beach Real Estate Broker

 

-Real Estate Business 20 years 

-Personally going to sell 190 homes this year

-Owns 2 offices Myrtle Beach & Charleston, SC

- Team/Company sell 1600 homes this year

- Avg Production per agent is like 30 transactions a year

 

***Greg has built his personal business to the point where all his 190 sales this year… are prospects reaching out to him.  

 

During this live real estate mastermind event you’ll learn:

 

Exactly what Greg teaches his agents to do DAY ONE when they start

Where to get phone numbers and what scripts to use to make calls

How to build your database when you don’t know anyone in your market

The proven plan to build your business from NOTHING to $200,000 GCI

How to do all this without spending a DIME buying leads

 

How would you like to ask a top producing real estate businessman, “What would you do if you had to start all over from SCRATCH today?”

 

Well that’s the exact question we’re going to ask our guest Greg Harrelson who has a real estate team in Myrtle Beach on track to sell over 1,600 homes this year. He will personally sell over 190 homes this year himself…and you’ll learn how he does it with a prospecting-based, database marketing enhanced strategy.

 

And get this….

 

His office will sell 1,600 homes this year with 45 agents (talk about per-agent productivity!) and he just brought on like 15 or 20 new agents to help them grow their business.

 

What system does he teach his new agents to earn commissions quickly?

 

RSVP for the live Keeping it Real event today and that’s what you’ll learn during this 100% live educational Google Hangout OnAir event. 

 

We do these free events because we know everyone can be successful. With the right knowledge and training anyone can make a great living selling real estate.

 

No hype. No sales. All real. We're keeping it real!

 

And as always, we’d like to thank Vyral Marketing (www.getvyral.com) and Jeff Manson Hawaii real estate broker and Founder of Real Geeks (www.realgeeks.com) for helping us put on the events. None of this would be possible without their help.

Sep 25, 2014

“Keeping It Real” event Dirk Zeller Shares How to Double Online Conversion Rates.

 

Everyone is asking for Dirk's FREE online conversion workbook! You can be downloaded here: http://www.realestatechampions.com/rec-internetleads/

It's packed with a ton of value... scripts, dialogues, charts and more!

 

Learn how to convert more online leads into clients and closings .

 

Here's what we covered with timestamps so you can jump to the section that most interests you:

 

3:15 - Dirk's background and his transition into coaching and training

 

5:43 - The truth about internet leads: "Whoever gets them face-to-face first wins the game"

 

10:09 - How to correctly communicate your value from the very first conversation

 

11:46 - The "Core 4": The systems, the skills, the scripts, and the sales strategy

 

17:08 - The ONE thing all the highest-converting salespeople are able to do

 

20:20 - The average agent responds to an internet lead after 15.3 hours. How quickly should you respond?

 

25:12 - The Pyramid of Persuasion and how it can help you TRULY connect with prospects

 

29:53 - The right way and the wrong way to leave a voicemail

 

31:03 - The worst question a real estate salesperson can ask (and almost everyone does it)

 

40:19 - How the book The Art of War by Sun Tzu is a microcosm of securing internet leads

 

45:11 - Why you need to stop being ashamed of being a salesperson

 

48:32 - What most real estate scripts and dialogues are lacking

 

51:56 - Guidelines to an Elongated Call. Stick this on your wall if you want more appointments

 

54:31 - Prequalification: Does it actually raise sales resistance?

 

57:50 - 15 minutes of Q&A

 

Dirk has been in real estate for over 25 years and transitioned into training/coaching 15 years ago. Previously, he was selling 150 homes a year, only working 4 days a week. He currently trains 67 of the top 250 teams on the Wall Street Journal List. He has also written 10 Top Selling Books.

- See more at: http://www.realgeeks.com/blog/

 

The biggest MISCONCEPTIONS about internet buyer & seller lead generation

How to overcome the biggest challenge converting leads to appointments

The 4 core strategies you must use for every buyer & seller lead

How to set up a long term sales strategy to maximize every lead

Mistakes agents commonly make in their goals, objectives, and approach

 

Dirk is a master at internet buyer & seller lead conversion – in fact he’s written Success As a Real Estate Agent for Dummies and Telephone Sales for Dummies. He’s coached many of the top real estate teams on the Wall Street Journal increasing buyer & seller agent conversion from the industry average of 1% to over 5%! 

 

Our goal is to give you the immediate tools and strategy you need to get better results from your existing buyer & seller lead generation budget without having to spend more money on Zillow, Trulia, Realtor.com or PPC leads.

 

Let’s talk about how to get more results with the leads you already have!

 

This is a 100% educational event and you won’t hear a pitch or any product or service…because we’re Keeping it Real!

 

Again, a big thanks to Vyral Marketing for helping us put on the event. We couldn't do it without their help.

 

So RSVP now and we’ll see you there!

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